一、課程基本資料 Course Information | ||||||||||||||||||||||||
科目名稱 Course Title: (中文)商業智慧 (英文)BUSINESS INTELLIGENCE |
開課學期 Semester:110學年度第2學期 開課班級 Class:資科專一 |
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授課教師 Instructor:陳宏仁 CHEN, HUNG-JEN | ||||||||||||||||||||||||
科目代碼 Course Code:WDD71301 | 單全學期 Semester/Year:單 | 分組組別 Section: | ||||||||||||||||||||||
人數限制 Class Size: | 必選修別 Required/Elective:選 | 學分數 Credit(s):2 | ||||||||||||||||||||||
星期節次 Day/Session: 六12 | 前次異動時間 Time Last Edited:110年12月16日17時08分 | |||||||||||||||||||||||
二、指定教科書及參考資料 Textbooks and Reference (請修課同學遵守智慧財產權,不得非法影印) |
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●指定教科書 Required Texts 謝邦昌、蘇志雄、宋龍華(2020)。Power BI零售大數據分析應用(第2版)。台北市:碁峰資訊股份有限公司。 謝邦昌、鄭宇庭、宋龍華、陳妙華(2019)。大數據分析Excel Power BI全方位應用(第3版)。台北市:碁峰資訊股份有限公司 ●參考書資料暨網路資源 Reference Books and Online Resources 中華企業資源規劃學會(2017)。商業智慧與大數據分析(第3版)。台中市:滄海。 | ||||||||||||||||||||||||
三、教學目標 Objectives | ||||||||||||||||||||||||
商業智慧導論課程分為「導論」、「智慧零售」、「智慧物流」、「智慧金融」四大篇,循序漸進地介紹商務智慧的發展 新興商業模式解析:包含大數據、物聯網、互聯網、工業4.0、FinTech、AR/VR、5G行動通訊等,理論結合實務案例,使同學能理解更全面性的概念 智慧商務案例新趨勢:具備豐富多元的個案,清楚好懂 |
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For courses in decision support systems, computerized decision-making tools, and management support systems. Market-leading guide to modern analytics, for better business decisions Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support is the most comprehensive introduction to technologies collectively called analytics (or business analytics) and the fundamental methods, techniques, and software used to design and develop these systems. Students gain inspiration from examples of organizations that have employed analytics to make decisions, while leveraging the resources of a companion website. With six new chapters, the 11th edition marks a major reorganization reflecting a new focus – analytics and its enabling technologies, including AI, machine-learning, robotics, chatbots, and IoT. |
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四、課程內容 Course Description | ||||||||||||||||||||||||
●整體敘述 Overall Description |
●分週敘述 Weekly Schedule
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五、考評及成績核算方式 Grading | ||||||||||||||||||||||||
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六、授課教師課業輔導時間和聯絡方式 Office Hours And Contact Info | ||||||||||||||||||||||||
●課業輔導時間 Office Hour 每週三10:00-12:00 |
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●聯絡方式 Contact Info
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七、教學助理聯絡方式 TA’s Contact Info | |||||
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八、建議先修課程 Suggested Prerequisite Course | |||||
九、課程其他要求 Other Requirements | |||||
十、學校教材上網、數位學習平台及教師個人網址 University’s Web Portal And Teacher's Website | |||||
學校教材上網網址 University’s Teaching Material Portal: 東吳大學Moodle數位平台:http://isee.scu.edu.tw |
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學校數位學習平台 University’s Digital Learning Platform: ☐東吳大學Moodle數位平台:http://isee.scu.edu.tw ☐東吳大學Tronclass行動數位平台:https://tronclass.scu.edu.tw | |||||
教師個人網址 Teacher's Website: | |||||
其他 Others: | |||||
十一、計畫表公布後異動說明 Changes Made After Posting Syllabus | |||||